Resources

Understanding Stigma
Stigma refers to negative, harmful, and often inaccurate beliefs, attitudes, and judgments about a person impacted by mental illness. These misconceptions can lead people to feel rejected, blamed, misunderstood, or excluded. This creates barriers that can affect a person’s ability to seek support, participate fully in their communities, and experience recovery. Fear of judgment or discrimination can prevent individuals from speaking openly about their mental health or accessing the help they need.
Discrimination occurs when someone experiences unfair treatment, exclusion, or negative actions because of their mental health challenges. It can take many forms, including being denied employment opportunities, overlooked for promotions, refused housing or accommodations, excluded socially, dismissed or underestimated, or subjected to harmful comments and stereotypes. Unsurprisingly, this creates real barriers to inclusion, recovery, and overall well-being.
Self-stigma occurs when individuals internalize negative stereotypes and beliefs about mental illness. They then begin applying those judgments to themselves. This can lead to feelings of shame, reduced confidence, isolation, reluctance to seek support, and the belief that they do not deserve understanding or acceptance. Self-stigma is serious. And it can have a significant impact on emotional well-being, recovery, relationships, and quality of life.
Stigma has real and lasting impacts. When we challenge these perceptions of mental health, we create supportive and inclusive environments where we can help people heal and thrive.
Reducing stigma requires more than awareness — it requires action. The Elephant in the Room campaign empowers individuals and organizations to take meaningful steps toward creating more inclusive, supportive, and mentally healthy environments. Through education, advocacy, lived experience engagement, and practical resources, everyone has a role to play in challenging stigma and advancing mental health accessibility.
Guides and Publications
Workplace Mental Health
What is Depression?
Operational Stress Injuries and Other Traumatic Stress: Therapies and Treatment for Veterans

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